the angel awards for excellence in public service advertising
Honoring the very best in public service advertising
Conducted by the American Advertising Federation District 4, the Angel Awards competition combines two missions of the organization: to utilize industry expertise to address community issues, and to celebrate and honor advertising excellence.
Entry is open to all advertising service providers, public service organizations, and special interest causes and groups located in Florida and the Caribbean. No organization membership is required.
One Entry Has Multiple
Award Opportunities
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The Angel Award competition features a unique entry format that eliminates the need to enter in numerous categories. This dramatically simplified structure means that you enter an entire campaign just once. The primary Angel Awards reward the campaign results and execution rather than artistic or creative concepts. But all of the individual creative elements are also in consideration for award recognition, so a single campaign entry may be awarded multiple Angels. Alternately, you may enter just a single piece of work to be judged on creative merit.
Award Selection
Single creative
element awards
will be selected from all entries. For example: Logos, Print, Radio, TV, Websites, etc. entered as part of the complete campaign, single medium campaign, or single entry may win individually. A panel of expert judges representing all advertising disciplines will make the award decisions. Work worthy of recognition will receive a Silver Angel Award and those representing the highest standards will receive a Gold Angel Award.
Award-Winning Work
will receive two Gold or Silver certificates: one for the entrant organization and one for the client. It will feature the credits for those who created the work. Winners will also have the opportunity to purchase the Angel trophy. The award-winning work will be honored at a dinner event at the October AAF District 4 conference and presented in a video reel and an online album on the district's social media channels.
Best of Show
will be selected from all of the entries based on the creative concept, originality, execution, and results. The results of the campaign and the impact it had on the problem addressed weigh heavily in the decision of the judges.
Now accepting entries for the 2024 competition.
Eligible work must have first appeared in between
Jan. 1, 2022, and July 31, 2024.
Entry deadline
Sept. 4, 2024
*Extended*
to Sept. 6
Award Timeline
Entry Categories
Entries are to be submitted in a single public service category.
Organization or Cause Promotion
Public Health & Safety Education
Fundraising Events & Initiatives
You may enter the complete multiple medium campaign, multiple single medium elements or just a single piece of work. Each piece is judged and awarded recognition based on its own merits. Complete campaign submissions should include a case study (350-word printed summary or up to a 5-minute video), which weighs in the Best of Show selection.